Data & Analytics
"Connect CRM stages, ad spend, and mobile money settlements into one nightly rollup."
Stop exporting CSVs manually—schedule transforms into Looker or Metabase with TZ timezone baked in.
Attribute conversions back to WhatsApp threads using UTMs embedded in wa.me links.
The Strategy
- Stop exporting CSVs manually—schedule transforms into Looker or Metabase with TZ timezone baked in.
- Attribute conversions back to WhatsApp threads using UTMs embedded in wa.me links.
- Alert teams when cost‑per‑lead spikes post‑algorithm updates.
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